Morong, Dorice Ronoh, Albert Chege Kariuki, and Jane Bitok. 2019. “Strategies Adopted in Adventure Tourism Product Diversification in Sustainable Tourism Development in Elgeyo Marakwet County, Kenya”. Journal of Hospitality and Tourism Management 1 (1):94-112. https://stratfordjournals.org/journals/index.php/Journal-of-Hospitality/article/view/295.