SOOMRO, G. N.; CAO , G. S.; ISLAM, S. G. Differentiation Strategy and Performance of Fast Moving Consumer Goods (FMCG) Firms. A study of Godrej Consumer Products in India. Journal of Strategic Management, [S. l.], v. 7, n. 8, p. 1–11, 2023. DOI: 10.53819/81018102t5286. Disponível em: https://stratfordjournals.org/journals/index.php/journal-of-strategic-management/article/view/1960. Acesso em: 18 oct. 2024.