OWII, M. A.; WASIKE, S.; NTALE, J. Customer Relationship Management and Competitive Advantage: A Case of Kenya School of Government. Journal of Strategic Management, [S. l.], v. 2, n. 5, p. 32–46, 2018. Disponível em: https://stratfordjournals.org/journals/index.php/journal-of-strategic-management/article/view/237. Acesso em: 15 jul. 2024.